Migrations
Webflow to Framer Migration: How to Move Without Losing SEO
A Webflow to Framer migration means rebuilding your pages as Framer components, moving Webflow CMS collections into Framer CMS, and recreating interactions, forms and integrations. To protect rankings, you map every URL, keep slugs where possible, set 301 redirects for any that change, carry over metadata, and monitor Search Console after launch.
- Every URL mapped and redirected
- Content and metadata carried over
- Launch checks and monitoring after
Starting at $8,000 · price agreed in writing before work starts
- $115M+Client Funding
- 1.8K+GitHub Stars
- 50+Projects Shipped
AI helps us move faster.Our team makes the decisions and stands behind the work.
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Why move
Why teams move from Webflow to Framer.
- 01
Faster edits for a small team
Framer's canvas lets designers and marketers change layouts directly, without working through a class system.
- 02
Design-led sites
Layout, breakpoints and motion live together, which suits sites that work as a brand piece.
- 03
Quicker iteration
New landing pages and sections can be built and published quickly by the people who design them.
What moves
What carries over, and how.
| Pages | Rebuilt in Framer as reusable components, so your team can edit content and assemble new pages. |
|---|---|
| CMS collections | Exported from Webflow as CSV and imported into Framer CMS, with fields and references mapped and checked. |
| Images and media | Moved into Framer, optimised, with alt text carried over from Webflow. |
| URLs and redirects | Every URL is inventoried, slugs are kept where possible, and changed paths get 301 redirects in Framer's settings. |
| Interactions | Webflow interactions rebuilt with Framer's effects and transitions, or code components where needed. |
| Forms | Rebuilt with Framer forms or connected to your CRM, with notifications tested. |
| SEO metadata and analytics | Titles, descriptions, Open Graph settings and analytics scripts carried over and verified after launch. |
How it runs
Six steps, in order.
Each step ends with a check you can see, so nothing reaches launch unverified.
- 01
Audit and URL inventory
We list every published URL, CMS collection and integration, and note which pages bring traffic and links.
- 02
Content model
We map Webflow collections and references to Framer CMS, and flag anything that needs a different approach.
- 03
Design and build
We build the site in Framer as editable components, keeping or refreshing the current design.
- 04
Content migration
CMS items and media are imported, then checked for rich text formatting, embeds, links and images.
- 05
Redirects and QA
We set and test 301 redirects, and check metadata, forms, interactions and mobile layouts.
- 06
Launch and monitoring
We switch the domain, submit the sitemap, and watch Search Console for crawl errors and 404s after launch.
SEO protection
The checklist that protects your rankings.
- A 301 redirect map from every old URL to its new one
- Keep existing slugs wherever possible
- Carry over page titles and meta descriptions
- Set canonical URLs on every page
- Publish the sitemap and check robots settings
- Recreate structured data from Webflow custom code
- Update internal links to final URLs
- Keep image alt text on every migrated image
- Monitor Search Console for coverage and ranking changes
- Track and fix 404s after launch
Risks we plan for
- Complex Webflow CMS setups with many references or multi-reference fields may need restructuring to fit Framer CMS.
- Some Webflow interactions and custom embeds need to be rebuilt as Framer code components.
- Rankings can fluctuate for a short time while search engines recrawl, even with redirects in place.
- A short content freeze near launch keeps edits made in Webflow during the move from being missed.
FAQ
Questions
Reading our answers…
How much does a Webflow to Framer migration cost?
Gr8r projects start from $8,000. The final price depends on page count, CMS content and interactions, and is agreed after scoping, before work starts.
How long does it take?
It depends on how many pages you have and how complex the content is. We agree the timeline with you before work starts.
Will we lose our Google rankings?
Redirects, preserved metadata and post-launch checks protect your rankings. Some short-term fluctuation can happen while search engines recrawl.
Should we move from Webflow to Framer at all?
Not always. If you publish large volumes of structured content with many editors, Webflow may still fit better. We'll tell you honestly after the audit.
Related.
- vs
Framer vs Webflow
Choose Framer if you want a design-led marketing site that a small team can edit visually and change quickly. Choose Webflow if you publish a lot of structured content, need finer control of layout and classes, or have several editors working with roles.
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WordPress to Framer
A WordPress to Framer migration means rebuilding your pages as editable Framer components, moving posts into Framer CMS collections, and recreating forms and integrations. To protect rankings, you map every existing URL, set 301 redirects for any that change, carry over titles, descriptions and alt text, and watch Search Console after launch.
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WordPress to Webflow
A WordPress to Webflow migration means rebuilding your theme as a Webflow site with a clean class system, moving posts and custom post types into structured CMS collections, and recreating forms and integrations. To protect rankings, you map every URL, set 301 redirects where paths change, keep your metadata, and monitor Search Console after launch.
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