# Startup Branding for SaaS and AI Founders | Gr8r Studio

> A Digital Product & AI Engineering Partner for Ambitious Businesses. Branding for founders whose deck, site and app look like three companies.

Source: https://gr8rstudio.com/services/brand-identity

Design · Brand Identity

# Brand Identity Design for SaaS, AI and Enterprise Companies.

We help SaaS, AI, and enterprise companies create a brand that looks and feels consistent across their website, product, and sales materials. From logo design and visual direction to typography, color, and brand guidelines, we build an identity your team can use every day, not just at launch.

[ Starting at $8,000 Final price agreed before work begins. ](#pricing)

[Discuss Your Brand](https://gr8rstudio.com/contact)[View Our Work](https://gr8rstudio.com/work)

- $115M+ Client Funding
- [ 1.8K+ GitHub Stars ](https://github.com/gr8rstudio/gr8r-studio)
- 50+ Projects Shipped

Good brands take thoughtful decisions. Our team makes sure every detail has a purpose.

- hyperAI

Problems we solve

## Sound familiar?

Your brand should feel like the same company wherever people find you. When it doesn't, customers get confused and your team spends more time fixing inconsistencies.

- ### Inconsistent Brand Experience
Our website looks polished, but the product and sales deck feel completely different. It's hard to tell they belong to the same company.
- ### Hard to Stand Out
We look like every other SaaS company. Our logo, colors, and overall identity give customers little reason to remember us.
- ### No Clear Brand Guidelines
We have a logo, but no clear rules for presentations, product screens, or campaigns. Every new design starts from scratch.
- ### A Brand We've Outgrown
Our business has grown, but our identity hasn't kept up. It no longer reflects the product, customers, or company we've become.

Selected work

## A closer look at our visual work.

Explore how we use typography, illustration, and art direction to give digital experiences a clear and recognizable look.

[See All Work](https://gr8rstudio.com/work)

1. Website Case Study Art Direction Wellbeing
Hinterland · Editorial Website · 2026
Built by Gr8r for its own portfolio. Not client work.
### Hinterland: A calmer way to explore mental health.
Hinterland is an editorial website about mental health. We created a visual direction that brings illustration, expressive typography, and a considered layout together. The design gives readers room to explore difficult subjects while keeping useful information and support easy to find.
What we did
Art Direction, Website Design, Frontend Engineering
Design Focus
Calm visual language and readable editorial layouts
[Read the Case Study : Hinterland ](https://gr8rstudio.com/work/hinterland)
2. Website Case Study Art Direction Creative Agency
Atlas · Agency Website · 2026
Built by Gr8r for its own portfolio. Not client work.
### Atlas: A distinctive visual identity brought to the web.
Atlas is a creative agency with a bold point of view. We brought that personality into its website through expressive typography, striking visuals, and a gallery inspired layout. The design gives its services, projects, and people a consistent presentation without making the experience difficult to navigate.
What we did
Art Direction, Website Design, Frontend Engineering
Design Focus
A recognizable visual style across the website
[Read the Case Study : Atlas ](https://gr8rstudio.com/work/atlas)

By the numbers

## Experience behind every brand we build.

Our team brings years of experience in design, strategy, and engineering, helping companies create brands that work across websites, digital products, and everyday business needs.

Funding raised by companies we've worked with

$ 115M+

Projects designed and delivered

50+

Years of product design and development experience

10+

People across strategy, design, and engineering

15+

[GitHub stars on our open source task app](https://github.com/gr8rstudio/gr8r-studio)

1.8K+

[Average rating from 11 verified Contra reviews](https://contra.com/tanjimislam/reviews)

5.0

How we work

## From business goals to a brand people recognize.

We get to know your business, explore creative directions, and create an identity that works across your website, product, and marketing. You review the work as we go, so every decision feels right for your brand.

[Explore Our Process](https://gr8rstudio.com/process)

1. 01\. Brand Discovery
### Understand what makes you different
We learn about your business, customers, competitors, and goals to understand what your brand needs to communicate before we start designing.
2. 02\. Creative Direction
### Find the right look and feel
We explore visual styles, typography, colors, and creative references to find a direction that reflects your business and speaks to your audience.
3. 03\. Visual Identity Design
### Bring your brand to life
We design your logo, colors, typography, and visual elements, then show how they work across your website, product, and other brand materials.
4. 04\. Brand Guidelines & Handoff
### Keep everything consistent
We prepare your final brand assets, source files, and usage guidelines so your team knows how to use the identity across different platforms and materials.

Inside the work

## Real screens from the work

What you get

## What's included.

Showing a sample of: Logo Design & Variations

- Logo Design & Variations A logo that works at every size We create your primary logo, alternative versions, and export files for websites, apps, presentations, and print materials.
- Colors & Typography Colors and typography that work together We define your brand colors, fonts, and visual styles, then show how they work across your website, product, and marketing materials.
- Brand Guidelines A brand guide your whole team can follow You get clear guidelines for using your logo, colors, typography, and visual elements, so everyone can keep your brand consistent.
- Brand Templates Ready to use templates for everyday marketing We create agreed presentation and social media templates, making it easier for your team to produce new content without starting from scratch.
- Brand Voice & Messaging A clear voice people recognize We define how your brand should sound, including tone, key messages, and practical examples of words to use and avoid.

Pricing

## How much does brand identity design cost?

Starting at

$8,000

Our brand identity projects start at $8,000\. Final pricing depends on your business needs, the number of brand applications, and the deliverables required.

We agree on the scope, timeline, and price before work begins.

[Get a Quote](https://cal.com/tanjim-38/30min)[Compare All Pricing](https://gr8rstudio.com/pricing)

### What's included:

- Primary logo, variations, and files for digital and print use
- Brand colors, typography, and visual identity elements
- Brand guidelines with clear usage rules and examples
- Presentation and social media templates for your team
- Brand voice and messaging guidelines with practical examples
- Not included: Additional brand applications or work outside the agreed scope

### Timeline

We begin with brand discovery and creative direction, then develop the identity for your review. The number of concepts, revision rounds, and final delivery date are agreed before the project begins.

Working with Gr8r

## Know what to expect from day one.

Clear pricing, collaborative reviews, and a brand your team can use with confidence. You'll know what's included, how the work progresses, and what you'll receive.

- Pricing
### Fixed scope and pricing
We agree on the brand deliverables, number of concepts, revisions, timeline, and price before your project begins.
- Payments
### Pay by milestone
Payments follow agreed project milestones, so you can review and approve the creative work as it progresses.
- Reviews
### Your feedback matters
You review the creative direction before we develop the full identity, with clear opportunities to share feedback along the way.
- Ownership
### Your brand belongs to you
Once paid, the agreed logo files, visual assets, brand guidelines, and templates are yours under the project terms.
- Flexibility
### Support as your brand grows
Need new brand materials or updated templates later? We can help as your business grows, with additional work agreed separately.

Client testimonials

## What our clients say.

[More reviews on](https://contra.com/tanjimislam/reviews)

- Product design
> Tanjim is a great designer without any doubt. I love the way he heard my project details and created the better design I was looking for. I highly recommend Tanjim to other Business owners. Thanks Tanjim 🫶
Muhammad Talha Founder, SetFrame
- > Amazing work as always!
Md Nomail Hossain Samir Co-founder, Remarked Design
- Website design & development
> It was really amazing to work with Tanjim, superfast delivery and amazing work
Dhruval Golakiya Founder, Ryplix
- Website design & development
> It was really amazing to work with Tanjim, Superfast delivery and amazing work, highly recommended for any website design and development
Dhruval Golakiya Founder, Ryplix
- Framer hero section
> Tanjim and his team did a great job on the hero section I needed in Framer. Super easy to work with and delivered exactly what I had in mind. Highly recommeded!
Muhammad Talha Founder, SetFrame
- > Tanjim is very good at what he does & super easy to work with. He is a genuinely good guy. I highly recommend him!
Md Nomail Hossain Samir Co-founder, Remarked Design
- White-label design
> Tanjim is a very talented designer who delivers high-quality work with precision. I hired him to handle client projects for my agency & he exceeded expectations every time. If you need an efficient designer, he is the one to go for!
Md Nomail Hossain Samir Co-founder, Remarked Design
- Ongoing design work
> Every project I’ve entrusted to Tanjim has exceeded expectations. If you're looking for a top-tier designer who consistently delivers exceptional work, Tanjim is the one. Looking forward to working together on more projects 🤝
Md Nomail Hossain Samir Co-founder, Remarked Design
- UI & Framer
> Tanjim is an excellent guy. He is super professional in his work and always goes the extra mile. If you're looking for any UI or Framer work, I highly recommend him!
Md Nomail Hossain Samir Co-founder, Remarked Design
- Design partnership
> Tanjim is the founder of Gr8r studio and his Framer expertise is exactly what you need if you are looking for design and development work. Tanjim goes the extra mile on his projects and his attention to detail makes every website stand out I collaborated with Tanjim on a project and he is my main choice for a design partnership.
Miguel Queirós Collaborator

Brand Identity

## Ready for a brand that stands out and holds together?

Whether you're launching a new company or refreshing an existing brand, we'll help you create an identity that feels consistent across your website, product, and marketing.

[Discuss Your Brand](https://gr8rstudio.com/contact)[See Our Work](https://gr8rstudio.com/work)

What can we help you with?

1. Creating a new brand identity
2. Refreshing an existing brand
3. Bringing everything together

Free introductory call. No obligation.

FAQ

## Questions about Brand Identity

Ask anything else

Reading our answers…

- What do we get?
A logo that works at every size, colours and type tested on your real product screens, a brand guide your team can follow, templates for the deck and social posts, and a short voice guide. Everything is built so the deck, the site and the app finally look like one company.
- How long does branding take?
Design time is set in the written scope, after a call where we look at your deck, site and product side by side. The scope names each piece we design and the order we design it in, so you know what arrives when before any work starts.
- Do you have branding case studies?
We have no branding client work to show yet. You can judge our design work yourself on the showcase site linked in the Work section. This page covers what a brand project includes, how the work is scoped and who it suits, so you can decide if a call is worth your time.
- Why not a branding firm?
A branding firm suits a big identity across print, events and campaigns. We suit a brand that has to hold up inside a product, on a website and in a pitch deck, designed by people who also design those screens. Pick whichever matches your work.
- Is there a free audit?
The UX Audit is $1,500 as standard. Right now 5 companies can get one free; book a call to check a place is open. If a full brand project makes sense after that, the work is set in a written scope that names each piece we design and the order it comes in.
- Who owns the brand?
Clients own everything once it's paid for. The logo files, the guide, the templates and the source files sit in your accounts from the start, so your team and any designer you hire later can use them freely, without asking us first.

## Explore related services.

Most projects combine two or three of these, with one team from first workshop to launch.

- [Product DesignStarting at $8,000\. We turn complex product ideas into clear, usable interfaces in Figma, with working frontend components your engineering team can build on. Explore ](https://gr8rstudio.com/services/product-design)
- [Product EngineeringStarting at $8,000\. We build and improve software products, from complex dashboards to backend systems, with maintainable code, reliable integrations, and a clear handoff. Explore ](https://gr8rstudio.com/services/product-engineering)
- [Website Design & DevelopmentStarting at $8,000\. We design and develop websites that explain what you do, load quickly, work across devices, and help turn visitors into customers. Explore ](https://gr8rstudio.com/services/website-design-development)
- [AI Workflow AutomationStarting at $8,000\. We connect the tools your team already uses and automate repetitive work, with AI added only where it solves a real problem. Explore ](https://gr8rstudio.com/services/ai-workflow-automation)
- [UX Audit$1,500\. We review how people use your product, find where they struggle, and give you practical recommendations your team can act on. Explore ](https://gr8rstudio.com/services/ux-audit)
- [Motion DesignStarting at $8,000\. We create animations and product videos that explain features, make interfaces feel more intuitive, and help your audience understand what you offer. Explore ](https://gr8rstudio.com/services/motion-design)

## Book a call with our CEO.

Pick a time that suits you. A product idea or a workflow that slows your team down: a clear problem is enough, no full specification needed.

5.0

[11 verified reviews Read them on Contra ](https://contra.com/tanjimislam/reviews)

- Tanjim is a great designer without any doubt. I love the way he heard my project details and created the better design I was looking for. I highly recommend Tanjim to other Business owners. Thanks Tanjim 🫶
Muhammad Talha · Founder, SetFrame
- Amazing work as always!
Md Nomail Hossain Samir · Co-founder, Remarked Design
- It was really amazing to work with Tanjim, superfast delivery and amazing work
Dhruval Golakiya · Founder, Ryplix
- It was really amazing to work with Tanjim, Superfast delivery and amazing work, highly recommended for any website design and development
Dhruval Golakiya · Founder, Ryplix
- Tanjim and his team did a great job on the hero section I needed in Framer. Super easy to work with and delivered exactly what I had in mind. Highly recommeded!
Muhammad Talha · Founder, SetFrame
- Tanjim is very good at what he does & super easy to work with. He is a genuinely good guy. I highly recommend him!
Md Nomail Hossain Samir · Co-founder, Remarked Design
- Tanjim is a very talented designer who delivers high-quality work with precision. I hired him to handle client projects for my agency & he exceeded expectations every time. If you need an efficient designer, he is the one to go for!
Md Nomail Hossain Samir · Co-founder, Remarked Design
- Every project I’ve entrusted to Tanjim has exceeded expectations. If you're looking for a top-tier designer who consistently delivers exceptional work, Tanjim is the one. Looking forward to working together on more projects 🤝
Md Nomail Hossain Samir · Co-founder, Remarked Design
- Tanjim is an excellent guy. He is super professional in his work and always goes the extra mile. If you're looking for any UI or Framer work, I highly recommend him!
Md Nomail Hossain Samir · Co-founder, Remarked Design
- Tanjim is the founder of Gr8r studio and his Framer expertise is exactly what you need if you are looking for design and development work. Tanjim goes the extra mile on his projects and his attention to detail makes every website stand out I collaborated with Tanjim on a project and he is my main choice for a design partnership.
Miguel Queirós · Collaborator

Your call is with Tanjim Islam, our CEO A free 30-minute conversation about your problem, not a sales pitch.

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