# WordPress to Next.js Migration Without Losing SEO | Gr8r Studio > Moving from WordPress to Next.js? See how content moves to a headless CMS, how custom features are rebuilt, and the redirect checks that protect your rankings. Source: https://gr8rstudio.com/migrations/wordpress-to-nextjs Migrations # WordPress to Next.js Migration: How to Move Without Losing SEO A WordPress to Next.js migration means rebuilding the front end in Next.js and React, moving content into a headless CMS such as Sanity (or keeping WordPress as a headless back end), and rebuilding plugin features as code. To protect rankings, you map every URL, keep slugs where possible, set 301 redirects for the rest, and carry over metadata and structured data. [Plan your migration](https://gr8rstudio.com/contact)[Next.js development](https://gr8rstudio.com/services/nextjs) WordPress Next.js - Every URL mapped and redirected - Content and metadata carried over - Launch checks and monitoring after Starting at $8,000 · price agreed in writing before work starts - $115M+ Client Funding - [ 1.8K+ GitHub Stars ](https://github.com/gr8rstudio/gr8r-studio) - 50+ Projects Shipped AI helps us move faster. Our team makes the decisions and stands behind the work. - hyperAI Why move ## Why teams move from WordPress to Next.js. - 01 ### Room to grow into a product Signed-in areas, dashboards, data and integrations can be added to the same codebase as the marketing site. - 02 ### Speed and control Server rendering and static pages give you control over performance, metadata and structured data on every page. - 03 ### No plugin sprawl Features are built as code you own, rather than a stack of plugins that need updates and can conflict. - 04 ### You own the code The repository, content and hosting are yours, and any team that knows React can work on it. What moves ## What carries over, and how. | Pages | Rebuilt as React components in Next.js, with page sections your team can arrange from the CMS. | | -------------------------------- | ---------------------------------------------------------------------------------------------------------------------------- | | Blog posts and CMS content | Migrated into a headless CMS such as Sanity with a script, converting post HTML into structured content. | | Images and media | Moved into the CMS asset store and served through optimised image components, with alt text carried over. | | URLs and redirects | Routes are built to match existing slugs where possible, and remaining changes go into a redirect map in the Next.js config. | | Forms | Rebuilt as React forms that post to your CRM or email service, with validation and spam protection. | | SEO metadata and structured data | Titles, descriptions, canonicals and JSON-LD generated per page from the CMS, so editors control them. | | Plugins and integrations | Each plugin's job is reviewed and either rebuilt in code, replaced with a service, or dropped if it is no longer needed. | How it runs ## Six steps, in order. Each step ends with a check you can see, so nothing reaches launch unverified. 1. 01 ### Audit and URL inventory We crawl the site, list every indexed URL, plugin and integration, and note which pages bring traffic and links. 2. 02 ### Content model We design the CMS schema for pages, posts and shared content, and decide which plugin features become code. 3. 03 ### Design and build We build the Next.js front end, routes and components, typed throughout and connected to the CMS. 4. 04 ### Content migration A migration script moves posts, pages and media into the CMS, and we review the output for formatting and links. 5. 05 ### Redirects and QA We add and test the redirect map, and check metadata, structured data, forms, accessibility and performance. 6. 06 ### Launch and monitoring We deploy, switch the domain, submit the sitemap, and watch Search Console and 404 logs after launch. SEO protection ## The checklist that protects your rankings. - A 301 redirect map from every old URL to its new one - Match existing slugs in the new routes where possible - Carry over page titles and meta descriptions - Set canonical URLs on every page - Generate the sitemap and robots.txt from the CMS - Add structured data (JSON-LD) per page type - Update internal links in migrated content to final URLs - Keep image alt text and dimensions - Monitor Search Console for coverage and ranking changes - Log and fix 404s after launch ### Risks we plan for - Plugin features such as memberships, search or e-commerce need to be rebuilt in code or replaced with a service, which adds to scope. - Shortcodes and page-builder markup in old posts often need cleaning before they render properly as structured content. - Rankings can fluctuate for a short time while search engines recrawl, even with redirects in place. - Content needs a short freeze near launch so nothing published on WordPress during the move is missed. FAQ ## Questions Ask anything else Reading our answers… - How much does a WordPress to Next.js migration cost? Gr8r projects start from $8,000\. The final price depends on page count, content volume and the features to rebuild, and is agreed after scoping, before work starts. - How long does it take? It depends on how many pages you have and how complex the content and features are. We agree the timeline with you before work starts. - Can we keep WordPress as the CMS? Yes. WordPress can run as a headless back end for a Next.js front end. We usually recommend a headless CMS such as Sanity, but we'll suggest what fits your team. - Will we lose our Google rankings? Redirects, preserved metadata and post-launch checks protect your rankings. Some short-term fluctuation can happen while search engines recrawl. ## Related. - [ vs Next.js vs WordPressChoose Next.js if you need custom product features, signed-in users or integrations, full control of performance, and you have developers to maintain the code. Choose WordPress if you want a familiar CMS with a large plugin ecosystem and your needs are mainly publishing content. Explore ](https://gr8rstudio.com/compare/nextjs-vs-wordpress) - [ → WordPress to FramerA WordPress to Framer migration means rebuilding your pages as editable Framer components, moving posts into Framer CMS collections, and recreating forms and integrations. To protect rankings, you map every existing URL, set 301 redirects for any that change, carry over titles, descriptions and alt text, and watch Search Console after launch. Explore ](https://gr8rstudio.com/migrations/wordpress-to-framer) - [ → WordPress to WebflowA WordPress to Webflow migration means rebuilding your theme as a Webflow site with a clean class system, moving posts and custom post types into structured CMS collections, and recreating forms and integrations. To protect rankings, you map every URL, set 301 redirects where paths change, keep your metadata, and monitor Search Console after launch. Explore ](https://gr8rstudio.com/migrations/wordpress-to-webflow) ## Book a call with our CEO. Pick a time that suits you. A product idea or a workflow that slows your team down: a clear problem is enough, no full specification needed. 5.0 [11 verified reviews Read them on Contra ](https://contra.com/tanjimislam/reviews) - Tanjim is a great designer without any doubt. I love the way he heard my project details and created the better design I was looking for. I highly recommend Tanjim to other Business owners. Thanks Tanjim 🫶 Muhammad Talha · Founder, SetFrame - Amazing work as always! Md Nomail Hossain Samir · Co-founder, Remarked Design - It was really amazing to work with Tanjim, superfast delivery and amazing work Dhruval Golakiya · Founder, Ryplix - It was really amazing to work with Tanjim, Superfast delivery and amazing work, highly recommended for any website design and development Dhruval Golakiya · Founder, Ryplix - Tanjim and his team did a great job on the hero section I needed in Framer. Super easy to work with and delivered exactly what I had in mind. Highly recommeded! Muhammad Talha · Founder, SetFrame - Tanjim is very good at what he does & super easy to work with. He is a genuinely good guy. I highly recommend him! Md Nomail Hossain Samir · Co-founder, Remarked Design - Tanjim is a very talented designer who delivers high-quality work with precision. I hired him to handle client projects for my agency & he exceeded expectations every time. If you need an efficient designer, he is the one to go for! Md Nomail Hossain Samir · Co-founder, Remarked Design - Every project I’ve entrusted to Tanjim has exceeded expectations. If you're looking for a top-tier designer who consistently delivers exceptional work, Tanjim is the one. Looking forward to working together on more projects 🤝 Md Nomail Hossain Samir · Co-founder, Remarked Design - Tanjim is an excellent guy. He is super professional in his work and always goes the extra mile. If you're looking for any UI or Framer work, I highly recommend him! Md Nomail Hossain Samir · Co-founder, Remarked Design - Tanjim is the founder of Gr8r studio and his Framer expertise is exactly what you need if you are looking for design and development work. Tanjim goes the extra mile on his projects and his attention to detail makes every website stand out I collaborated with Tanjim on a project and he is my main choice for a design partnership. 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